With Beatlemania back in full swing, thanks in no small part to Peter Jackson’s The Beatles: Get Back three part documentary on Disney+, Swiss watchmaker Raymond Weil has released a special edition, one-off set of its four Beatles watches.
The marque, based in Geneva, is known for its collaborations with artists and music brands, having partnered with Gibson and Marshal, and in the past produced watches linked to AC/DC, David Bowie, Buddy Holly and Bob Marley.
The set is the culmination of a partnership with Apple Corp, which began in 2016 with the maestro 2237-ST-BEAT1. Limited to 3000 pieces, that inaugural timepiece sported a silver dial marked with various album titles positioned around the hour track. The official Beatles logo sat in the lower portion of the dial and a special ‘Help’ index, depicting the Fab Four, assumed the 4 o’clock position.
In 2017, the company released The Beatles Abbey Road Limited Edition. Again limited to 3000 pieces, this second piece featured a 39.5mm stainless steel case with a black dial that mimicked a vinyl disc. The Beatles logo was positioned beneath the fulcrum of the dial and the Abbey Road silhouette sat at 4 o’clock.
In 2019, The Beatles Sgt Pepper’s Limited Edition followed. Measuring 40mm in diameter, the case was dressed in yellow gold PVD, and the watch equipped with a vegan leather strap. A replica of the drum motif, pictured on the iconic album cover sat at the heart of the dial, with the band logo at 6 o’clock.
The marque, based in Geneva, is known for its collaborations with artists and music brands…
In 2021, the quartet was completed with the Let it Be maestro. Featuring a 40mm stainless steel case and vegan strap, the Genevan Maison employed its expertise for making openworked watches, revealing the regulating organ, spring barrel and assorted inner workings. The band logo was moved to 9 o’clock.
Now, all four have been brought together for this one-off set. Significantly, they bear the same serial number, 0001, representing their exclusivity in their original 3000 limited edition runs.
This Beatles set is presented in a wooden case, and is priced at 20,000 Swiss Francs / £16,000. Raymond Weil is donating 100 per cent of sale proceeds to the UK music therapy charity Nordoff Robbins.
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