Hot on the exhaust pipes of its long term partnership announcement with McLaren Automotive, Bowers & Wilkins has unveiled the Pi8 McLaren Edition, a racy reimagining of its award-winning flagship wireless earbuds.
Sonically, the Pi8 McLaren Edition sound exactly the same as the original Pi8, already lauded for their sound quality and form factor. What sets this edition apart is the infusion of McLaren’s signature design DNA: the unmistakable Papaya Orange accents, an homage to McLaren’s storied racing heritage, paired with a sleek Galvanic Grey finish.
As Giles Pocock, Vice President of Brand Marketing at Bowers & Wilkins, puts it: “This reimagining of our award-winning earbuds elevates our long-term partnership even further by combining the unmistakable design DNA of McLaren with our industry-leading audio products.”
What sets this edition apart is the infusion of McLaren’s signature design DNA, the unmistakable Papaya Orange accents…
Offering the same top-tier performance that has earned the original Pi8 a trophy case of accolades (read our Five Star review here), these earbuds feature 24-bit audio support, advanced adaptive noise cancellation, and six integrated microphones for crystal-clear call quality.
Enhanced connectivity includes aptX Adaptive for low-latency listening and Wireless Audio Retransmission functionality (a boon for in-flight entertainment).
Premium materials prioritise aesthetics and comfort, offering a secure fit perfect for extended listening sessions, whether you’re jetting to Monaco or reviewing race data in the garage.
Since 2015, Bowers & Wilkins has provided bespoke audio systems for McLaren’s range of high-performance supercars. Their partnership reached new heights with the W1, McLaren’s latest flagship model, which features a Bowers & Wilkins system engineered with the same acoustic expertise found in the 800 Series Diamond loudspeakers, as seen in top-tier music studios worldwide.
The Pi8 McLaren Edition is now available via the Bowers & Wilkins website www.bowerswilkins.com. Pricing is £449 ($499 / €499).
Dolby Atmos will debut in the latest BMW 7 Series, marking the introduction of three-dimensional sound to one of the carmaker’s flagship models. Revealed at the Beijing International Automotive Exhibition (Auto China 2026), the move forms part of a wider rollout that will see immersive audio extended across future vehicles in the BMW range. The…
At Milan Design Week, where furniture and fashion usually take centre stage, Ferrari has unveiled its freshly liveried Hypersail, a ground-breaking 100-foot flying ocean monohull. Hypersail is Ferrari’s most ambitious step yet beyond asphalt, a fully foiling yacht designed to ‘fly’ above the water on three points of contact, using a canting keel foil, rudder…
BYD EV buyers can now roll a premium domestic charging solution directly into their vehicle purchase, thanks to a partnership between Humax and Harmony Automotive. The agreement means any BYD vehicle ordered through Harmony Automotive’s six UK showrooms can now add the Humax MX7 home EV charger, together with standard installation, from £999. Crucially, the…
The Luxe Review 
Hot on the exhaust pipes of its long term partnership announcement with McLaren Automotive, Bowers & Wilkins has unveiled the Pi8 McLaren Edition, a racy reimagining of its award-winning flagship wireless earbuds.
Sonically, the Pi8 McLaren Edition sound exactly the same as the original Pi8, already lauded for their sound quality and form factor. What sets this edition apart is the infusion of McLaren’s signature design DNA: the unmistakable Papaya Orange accents, an homage to McLaren’s storied racing heritage, paired with a sleek Galvanic Grey finish.
As Giles Pocock, Vice President of Brand Marketing at Bowers & Wilkins, puts it: “This reimagining of our award-winning earbuds elevates our long-term partnership even further by combining the unmistakable design DNA of McLaren with our industry-leading audio products.”
Offering the same top-tier performance that has earned the original Pi8 a trophy case of accolades (read our Five Star review here), these earbuds feature 24-bit audio support, advanced adaptive noise cancellation, and six integrated microphones for crystal-clear call quality.
Enhanced connectivity includes aptX Adaptive for low-latency listening and Wireless Audio Retransmission functionality (a boon for in-flight entertainment).
Premium materials prioritise aesthetics and comfort, offering a secure fit perfect for extended listening sessions, whether you’re jetting to Monaco or reviewing race data in the garage.
Since 2015, Bowers & Wilkins has provided bespoke audio systems for McLaren’s range of high-performance supercars. Their partnership reached new heights with the W1, McLaren’s latest flagship model, which features a Bowers & Wilkins system engineered with the same acoustic expertise found in the 800 Series Diamond loudspeakers, as seen in top-tier music studios worldwide.
The Pi8 McLaren Edition is now available via the Bowers & Wilkins website www.bowerswilkins.com. Pricing is £449 ($499 / €499).
Bowers & Wilkins and Dolby Atmos transform BMW 7 Series with Diamond immersive in-car audio
Dolby Atmos will debut in the latest BMW 7 Series, marking the introduction of three-dimensional sound to one of the carmaker’s flagship models. Revealed at the Beijing International Automotive Exhibition (Auto China 2026), the move forms part of a wider rollout that will see immersive audio extended across future vehicles in the BMW range. The…
Ferrari unveils 100ft Hypersail flying yacht with supercar DNA at Milan Design Week
At Milan Design Week, where furniture and fashion usually take centre stage, Ferrari has unveiled its freshly liveried Hypersail, a ground-breaking 100-foot flying ocean monohull. Hypersail is Ferrari’s most ambitious step yet beyond asphalt, a fully foiling yacht designed to ‘fly’ above the water on three points of contact, using a canting keel foil, rudder…
Humax and Harmony Automotive bring bundled home EV charging to BYD buyers
BYD EV buyers can now roll a premium domestic charging solution directly into their vehicle purchase, thanks to a partnership between Humax and Harmony Automotive. The agreement means any BYD vehicle ordered through Harmony Automotive’s six UK showrooms can now add the Humax MX7 home EV charger, together with standard installation, from £999. Crucially, the…
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