High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s luxury supercars…
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Sky has agreed to acquire ITV Media & Entertainment from ITV plc in a deal worth up to £1.6 billion, bringing together two of the UK’s best-known broadcasters at a time of growing competition from global streaming platforms. The proposed transaction, which remains subject to regulatory approval, combines free-to-air television, advertising-funded streaming and subscription television…
The right Father’s Day gift isn’t always about extravagance, it’s about the gesture. A well-chosen gift says: I know what you love. And yes, I noticed that your favourite aftershave ran out three months ago. In this guide, we’ve done the hard work for you, scouring the shelves, scrolling the sites, and calling in a…
Sony hopes its latest flagship smartphone, the Xperia 1 VIII, will win over serious snappers with an AI-powered camera assistant, and a significantly upgraded telephoto camera. Available in four colours inspired by raw gemstones – Graphite Black, Iolite Silver, Garnet Red and Native Gold – the handset also adopts what Sony calls its new ORE design…
The Luxe Review 
High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Sky £1.6bn ITV acquisition deal is a high-stakes bet on the future of British broadcasting
Sky has agreed to acquire ITV Media & Entertainment from ITV plc in a deal worth up to £1.6 billion, bringing together two of the UK’s best-known broadcasters at a time of growing competition from global streaming platforms. The proposed transaction, which remains subject to regulatory approval, combines free-to-air television, advertising-funded streaming and subscription television…
61 of the best luxury Father’s Day gifts: watches, booze, fashion, experiences and tech treats
The right Father’s Day gift isn’t always about extravagance, it’s about the gesture. A well-chosen gift says: I know what you love. And yes, I noticed that your favourite aftershave ran out three months ago. In this guide, we’ve done the hard work for you, scouring the shelves, scrolling the sites, and calling in a…
Sony Xperia 1 VIII smartphone shoots with AI Camera Assistant and larger telephoto sensor
Sony hopes its latest flagship smartphone, the Xperia 1 VIII, will win over serious snappers with an AI-powered camera assistant, and a significantly upgraded telephoto camera. Available in four colours inspired by raw gemstones – Graphite Black, Iolite Silver, Garnet Red and Native Gold – the handset also adopts what Sony calls its new ORE design…
Share this: