High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s luxury supercars…
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Sony has lifted the curtain on a new generation of premium televisions, introducing the True RGB powered BRAVIA 9 II and BRAVIA 7 II screens in sizes that range from 50- to 115-inches. The sets usher in a new era of screen technology for the brand, using independently controlled red, green and blue LEDs to…
The right Father’s Day gift isn’t always about extravagance, it’s about the gesture. A well-chosen token that says: I know what you love. And yes, I noticed that your favourite aftershave ran out three months ago. But what will surprise and delight? In this guide, we’ve done the hard work for you, scouring the shelves,…
Moon is expanding its Compass Collection of luxury audio separates with the addition of a reference grade Class A/B power amplifier and high performance network player preamplifier. The new Moon 461 assumes the role of most powerful amplifier option in the brand’s Compass range. Boasting exceptionally low distortion, it’s designed to partner the incoming Moon…
The Luxe Review 
High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
First look: Sony BRAVIA 9 II and 7 II TVs wow with next-generation picture technology
Sony has lifted the curtain on a new generation of premium televisions, introducing the True RGB powered BRAVIA 9 II and BRAVIA 7 II screens in sizes that range from 50- to 115-inches. The sets usher in a new era of screen technology for the brand, using independently controlled red, green and blue LEDs to…
55 of the best luxury Father’s Day gifts: watches, booze, fashion, experiences and tech treats
The right Father’s Day gift isn’t always about extravagance, it’s about the gesture. A well-chosen token that says: I know what you love. And yes, I noticed that your favourite aftershave ran out three months ago. But what will surprise and delight? In this guide, we’ve done the hard work for you, scouring the shelves,…
Moon adds network audio player and power amplifier to stylish Compass Collection
Moon is expanding its Compass Collection of luxury audio separates with the addition of a reference grade Class A/B power amplifier and high performance network player preamplifier. The new Moon 461 assumes the role of most powerful amplifier option in the brand’s Compass range. Boasting exceptionally low distortion, it’s designed to partner the incoming Moon…
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