High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s luxury supercars…
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Home appliance giant Haier has unveiled its first range of 4K TVs. Known for dominance in washing machines and refrigeration, the Chinese Corp is now turning its attention to your living room wall. Having spent years building a smart home ecosystem, anchored by appliances that hum rather than entertain, the introduction is something of a…
Denon is setting the style for multiroom audio with its Dolby Atmos-ready second generation Home music system. Comprising the new Home 200, 400 and 600 speakers, the emphasis this time around is as much on convenience as it is on acoustic performance. Designed to disappear naturally into modern interiors while still making a visual statement,…
The right Father’s Day gift isn’t always about extravagance, it’s about the gesture. A well-chosen token that says: I know what you love. And yes, I noticed that your favourite aftershave ran out three months ago. But what will surprise and delight? In this guide, we’ve done the hard work for you, scouring the shelves,…
The Luxe Review 
High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Haier moves from fridges to flatscreens with debut three-tier 4K smart TV range
Home appliance giant Haier has unveiled its first range of 4K TVs. Known for dominance in washing machines and refrigeration, the Chinese Corp is now turning its attention to your living room wall. Having spent years building a smart home ecosystem, anchored by appliances that hum rather than entertain, the introduction is something of a…
First listen: Denon Home 2.0 turns multiroom audio into a premium design statement
Denon is setting the style for multiroom audio with its Dolby Atmos-ready second generation Home music system. Comprising the new Home 200, 400 and 600 speakers, the emphasis this time around is as much on convenience as it is on acoustic performance. Designed to disappear naturally into modern interiors while still making a visual statement,…
49 of the best luxury Father’s Day gifts: watches, booze, fashion, experiences and tech treats
The right Father’s Day gift isn’t always about extravagance, it’s about the gesture. A well-chosen token that says: I know what you love. And yes, I noticed that your favourite aftershave ran out three months ago. But what will surprise and delight? In this guide, we’ve done the hard work for you, scouring the shelves,…
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