High-end Hi-Fi outfit Bowers & Wilkins and luxury supercar maker McLaren Automotive have announced a strategic long-term multi-year partnership that sees Bowers & Wilkins become McLaren’s Official Audio Partner.
The pair are no strangers. Bowers & Wilkins has been responsible for the development of the high-performance audio systems found in the marque’s supercars and hypercars since 2015.
The audio specialist shares much in common with its partner; both companies were shaped early on by the vision of a single founder, John Bowers for Bowers & Wilkins, and Bruce McLaren for McLaren. Today both are known for their peerless execution and attention to detail.
McLaren’s latest supercars all feature speaker technologies developed in Southwater, home to the Bowers & Wilkins research and development team since 2019, and conveniently only 30 miles away from the McLaren global HQ.
The technical and design collaboration between Mclaren and Bowers & Wilkins has already been recognised with two iF design awards…
Bowers & Wilkins in-care sound systems have won two IF design awards
Notable integration landmarks have included Bowers & Wilkins yellow Aramid Fibre cones, Rohacell subwoofers, Diamond dome tweeters, dual-opposed subwoofers and most recently the brand’s proprietary Continuum cone.
The technical and design collaboration has already been recognised with two iF design awards for the Hi-Fi system integration in both McLaren’s Speedtail and GT models.
The latest innovation is a subwoofer integrated into McLaren’s in-house designed and manufactured McLaren Carbon Lightweight Architecture carbon fibre monocoque, ensuring a stiff mounting surface, for better sound.
“McLaren and Bowers & Wilkins were both founded by similarly minded technical visionaries who always pushed the boundaries of what is possible to create innovative products and experiences,” said Gareth Dunsmore, Chief Marketing Officer, McLaren Automotive.
“We are delighted to be announcing our partnership which builds on the award-winning technical collaboration between our two companies and I’m looking forward to exploring what exciting innovations and products our shared values will create next.”
The latest audiophile loudspeaker from high-end Japanese Hi-Fi manufacturer Technical Audio Devices Laboratories, looks every bit as good as it sounds. The model, TAD-CR1TX, sells for a reassuringly pricey $89,000 and is the stand-mounting sibling of the even more expensive TAD-R1TX floorstander. Part of TAD Labs Reference Series, it features high-end audio technology trickled downContinue Reading
If you’ve ever wondered what the Sonus faber sound system in the stunning new Maserati Grecale SUV is like, you’ll soon get your chance. A ten-venue dealership tour starts on July 8 at Maserati dealer Maranello Egham (Surrey) and ends August 27 at Charles Hurst, Northern Ireland. Check your local Maserati dealer for dates. PopContinue Reading
High-end German audio specialist T+A Elektroakustik, has announced the Solitaire T, audiophile grade headphones with Bluetooth and Active Noise Cancelling. If you’ve been looking for a pair of over-ear, closed-back headphones that offer superlative private listening, yet can also function as ANC travel cans, the Solitaire T could fit the bill. T+A is known forContinue Reading
The Luxe Review 
High-end Hi-Fi outfit Bowers & Wilkins and luxury supercar maker McLaren Automotive have announced a strategic long-term multi-year partnership that sees Bowers & Wilkins become McLaren’s Official Audio Partner.
The pair are no strangers. Bowers & Wilkins has been responsible for the development of the high-performance audio systems found in the marque’s supercars and hypercars since 2015.
The audio specialist shares much in common with its partner; both companies were shaped early on by the vision of a single founder, John Bowers for Bowers & Wilkins, and Bruce McLaren for McLaren. Today both are known for their peerless execution and attention to detail.
McLaren’s latest supercars all feature speaker technologies developed in Southwater, home to the Bowers & Wilkins research and development team since 2019, and conveniently only 30 miles away from the McLaren global HQ.
Notable integration landmarks have included Bowers & Wilkins yellow Aramid Fibre cones, Rohacell subwoofers, Diamond dome tweeters, dual-opposed subwoofers and most recently the brand’s proprietary Continuum cone.
The technical and design collaboration has already been recognised with two iF design awards for the Hi-Fi system integration in both McLaren’s Speedtail and GT models.
The latest innovation is a subwoofer integrated into McLaren’s in-house designed and manufactured McLaren Carbon Lightweight Architecture carbon fibre monocoque, ensuring a stiff mounting surface, for better sound.
“McLaren and Bowers & Wilkins were both founded by similarly minded technical visionaries who always pushed the boundaries of what is possible to create innovative products and experiences,” said Gareth Dunsmore, Chief Marketing Officer, McLaren Automotive.
“We are delighted to be announcing our partnership which builds on the award-winning technical collaboration between our two companies and I’m looking forward to exploring what exciting innovations and products our shared values will create next.”
Made in Japan: TAD Labs partners Tendo Mokko for $89,000 artisan audio loudspeaker
The latest audiophile loudspeaker from high-end Japanese Hi-Fi manufacturer Technical Audio Devices Laboratories, looks every bit as good as it sounds. The model, TAD-CR1TX, sells for a reassuringly pricey $89,000 and is the stand-mounting sibling of the even more expensive TAD-R1TX floorstander. Part of TAD Labs Reference Series, it features high-end audio technology trickled downContinue Reading
Experience the new Maserati Grecale SUV with Sonus faber audio as it tours the UK
If you’ve ever wondered what the Sonus faber sound system in the stunning new Maserati Grecale SUV is like, you’ll soon get your chance. A ten-venue dealership tour starts on July 8 at Maserati dealer Maranello Egham (Surrey) and ends August 27 at Charles Hurst, Northern Ireland. Check your local Maserati dealer for dates. PopContinue Reading
These high-end headphones combine audiophile performance with Bluetooth and ANC
High-end German audio specialist T+A Elektroakustik, has announced the Solitaire T, audiophile grade headphones with Bluetooth and Active Noise Cancelling. If you’ve been looking for a pair of over-ear, closed-back headphones that offer superlative private listening, yet can also function as ANC travel cans, the Solitaire T could fit the bill. T+A is known forContinue Reading
Share this:
Like this: