Italian appliance brand Smeg has partnered with Coca-Cola to create a limited edition Unity refrigerator that’s all kinds of groovy. Released to celebrate the 50th anniversary of Coca-Cola’s legendary ‘Hilltop’ commercial, the FAB28 model sports a fabulous pop art design, perfectly in harmony with Smeg’s signature retro style.
The ‘Hilltop’ Coca-Cola ad is largely regarded as one of the most influential TV commercials ever made.
It featured a song with the lyrics “I’d like to buy the world a Coke” and “It’s the real thing.” A reworked version of the tune, ‘I’d like to teach the world to sing (in perfect harmony)’, was duly released by The Hillside Singers and then The New Seekers. It became a huge pop hit around the world.
Smeg is one of a number of fashion and beauty brands to join Coca-Cola’s Unity Collection celebration.
This FAB28 model sports a fabulous pop art design, perfectly in harmony with Smeg’s signature retro style…
Smeg’s Unity fridge has a trippy design that’s to tie dye for
The Unity fridge uses a distinctive pastel colour scheme, images of classic Coca-Cola bottles, ‘70s peace signs, flowers and ‘Love’ iconography; the refrain ‘It’s the real thing’ is bannered across the fridge.
Only 25 models of the Unity retro fridge will be available to purchase. An official numbered plaque on each model confirms its limited edition authenticity.
The interior features removable glass shelving, to maximise space, with a life plus compartment for preserving perishable foods and a fruit and vegetable drawer. There’s also an icebox for storing ice and frozen foods. Storage capacity is 270 litres.
The special edition Unity fridge will be exclusively available in Smeg’s UK flagship store in London St James and from shop.smeguk.com. It sells for £2,399.
Robert Pattinson has landed a suitably polished new role, joining Swiss watchmaker Jaeger-LeCoultre as its latest global ambassador. The British actor and producer will front an upcoming campaign for the luxury maison, due to debut in mid September. It is a partnership built around shared ideas of creativity, craftsmanship and reinvention – something Pattinson knows…
Regent Seven Seas Cruises has unveiled a spectacular new crystal light installation that will debut aboard Seven Seas Prestige when she launches in December 2026. A vast Bohemian crystal installation will become the centrepiece of the new flagship, combining centuries-old glassmaking with a nightly sound-and-light show. Seven Seas Prestige will be the line’s first new…
There are probably faster ways to travel, but the Nubia Dahabeya makes a strong case for slowing down, to better take in Egypt’s ancient landscapes as you journey between Luxor and Aswan. Newly refurbished and available exclusively as a four-night private charter for up to 12 people, Nubia Dahabeya was originally conceived not as a…
The Luxe Review 
Italian appliance brand Smeg has partnered with Coca-Cola to create a limited edition Unity refrigerator that’s all kinds of groovy. Released to celebrate the 50th anniversary of Coca-Cola’s legendary ‘Hilltop’ commercial, the FAB28 model sports a fabulous pop art design, perfectly in harmony with Smeg’s signature retro style.
The ‘Hilltop’ Coca-Cola ad is largely regarded as one of the most influential TV commercials ever made.
It featured a song with the lyrics “I’d like to buy the world a Coke” and “It’s the real thing.” A reworked version of the tune, ‘I’d like to teach the world to sing (in perfect harmony)’, was duly released by The Hillside Singers and then The New Seekers. It became a huge pop hit around the world.
Smeg is one of a number of fashion and beauty brands to join Coca-Cola’s Unity Collection celebration.
The Unity fridge uses a distinctive pastel colour scheme, images of classic Coca-Cola bottles, ‘70s peace signs, flowers and ‘Love’ iconography; the refrain ‘It’s the real thing’ is bannered across the fridge.
Only 25 models of the Unity retro fridge will be available to purchase. An official numbered plaque on each model confirms its limited edition authenticity.
The interior features removable glass shelving, to maximise space, with a life plus compartment for preserving perishable foods and a fruit and vegetable drawer. There’s also an icebox for storing ice and frozen foods. Storage capacity is 270 litres.
The special edition Unity fridge will be exclusively available in Smeg’s UK flagship store in London St James and from shop.smeguk.com. It sells for £2,399.
Get a first look at Robert Pattinson as Jaeger-LeCoultre’s newest global ambassador
Robert Pattinson has landed a suitably polished new role, joining Swiss watchmaker Jaeger-LeCoultre as its latest global ambassador. The British actor and producer will front an upcoming campaign for the luxury maison, due to debut in mid September. It is a partnership built around shared ideas of creativity, craftsmanship and reinvention – something Pattinson knows…
New Seven Seas Prestige cruise ship to debut spectacular 11-deck crystal light installation
Regent Seven Seas Cruises has unveiled a spectacular new crystal light installation that will debut aboard Seven Seas Prestige when she launches in December 2026. A vast Bohemian crystal installation will become the centrepiece of the new flagship, combining centuries-old glassmaking with a nightly sound-and-light show. Seven Seas Prestige will be the line’s first new…
Boutique charter Nubia Dahabeya offers a luxurious new way to explore the Nile
There are probably faster ways to travel, but the Nubia Dahabeya makes a strong case for slowing down, to better take in Egypt’s ancient landscapes as you journey between Luxor and Aswan. Newly refurbished and available exclusively as a four-night private charter for up to 12 people, Nubia Dahabeya was originally conceived not as a…
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