Master of Malt has released the inaugural four spirits in a new collection of premium spirits under its own label. The MoM’s Own range, comprising Blended Scotch Whisky, London Dry Gin, Rum, and Vodka, has been developed alongside Atom Labs, the innovation arm of Master of Malt’s parent company, Atom Group.
‘Each bottling has been blended to offer a classic drinking experience that well represents each category, at a quality level that transcends customer expectations at that price point,’ we’re told.
The idea, it adds, is to make it easier to build a drinks cabinet of everyday staples, for both sipping and mixing. And of course, the livery matches which is nice.
The idea, we’re told, is to make it easier to build a drinks cabinet of everyday staples, for both sipping and mixing….
New range developed alongside Atom Labs
The MoM’s Own range in detail…
MoM’s Own Blended Scotch, 42% ABV, £29.95 This blended Scotch, suitable for after-dinner sipping, neat or over ice, or lengthened out into a Highball, boasts peaty malt wafts with buttery grain elements .
MoM’s Own London Dry Gin, 42% ABV, £24.95 A classic, juniper-forward London dry gin, lifted with cold-distilled citrus peels for a zesty, refreshing spirit. Ideal in a G&T, Martini or Negroni.
MoM’s Own Rum, 42% ABV, £24.95 Aged and unaged Caribbean rums blended with higher ester liquid for an accessible but interesting serve. Sip it, top it up with premium cola, or serve in a Daiquiri.
MoM’s Own Vodka, 42% ABV, £24.95 A smoothly vodka distilled from a wheat and molasses base, MoM’s Own Vodka is a neutral bottling ideal for pairing with tonic and other mixers, and in the likes of the Bloody Mary, Moscow Mule and Cosmopolitan.
The MoM’s Own range will be extended and adapted, according to market trends and customer demand, we’re told. So watch this space.
Park Row, a high-end immersive DC Comics dining experience, opens in London’s Soho August 10. Created in partnership with Warner Bros Themed Entertainment, and hailed as the first of its kind, the venue on Brewer Street boasts five restaurant and bar spaces, offering bites and beverages inspired by some of Gotham City’s most famous Bat-characters. Continue Reading
Espresso coffee machine innovator Gaggia has released a 30th anniversary edition of the Classic, its original home espresso machine. First launched in 1991, the Classic allowed enthusiasts to become baristas at home, with authentic coffee shop shots. 30 years on, the Italian coffee machine market leader has produced a limited edition version of just 3,000Continue Reading
London pizzeria Zia Lucia has celebrated its fifth birthday with the launch of its own beer brand, Birra Cabriole. Cabriole is an unfiltered lager (4.6%) with a hoppy, refreshing attitude – we’ve had some chilling and can confirm, it’s quite a treat. Rising to prominence as part of the Capital’s pizza renaissance, Zia Lucia’s firstContinue Reading
Master of Malt has released the inaugural four spirits in a new collection of premium spirits under its own label. The MoM’s Own range, comprising Blended Scotch Whisky, London Dry Gin, Rum, and Vodka, has been developed alongside Atom Labs, the innovation arm of Master of Malt’s parent company, Atom Group.
‘Each bottling has been blended to offer a classic drinking experience that well represents each category, at a quality level that transcends customer expectations at that price point,’ we’re told.
The idea, it adds, is to make it easier to build a drinks cabinet of everyday staples, for both sipping and mixing. And of course, the livery matches which is nice.
The MoM’s Own range in detail…
MoM’s Own Blended Scotch, 42% ABV, £29.95
This blended Scotch, suitable for after-dinner sipping, neat or over ice, or lengthened out into a Highball, boasts peaty malt wafts with buttery grain elements .
MoM’s Own London Dry Gin, 42% ABV, £24.95
A classic, juniper-forward London dry gin, lifted with cold-distilled citrus peels for a zesty, refreshing spirit. Ideal in a G&T, Martini or Negroni.
MoM’s Own Rum, 42% ABV, £24.95
Aged and unaged Caribbean rums blended with higher ester liquid for an accessible but interesting serve. Sip it, top it up with premium cola, or serve in a Daiquiri.
MoM’s Own Vodka, 42% ABV, £24.95
A smoothly vodka distilled from a wheat and molasses base, MoM’s Own Vodka is a neutral bottling ideal for pairing with tonic and other mixers, and in the likes of the Bloody Mary, Moscow Mule and Cosmopolitan.
The MoM’s Own range will be extended and adapted, according to market trends and customer demand, we’re told. So watch this space.
London becomes Gotham City as immersive DC Comics dining experience opens in Soho
Park Row, a high-end immersive DC Comics dining experience, opens in London’s Soho August 10. Created in partnership with Warner Bros Themed Entertainment, and hailed as the first of its kind, the venue on Brewer Street boasts five restaurant and bar spaces, offering bites and beverages inspired by some of Gotham City’s most famous Bat-characters. Continue Reading
Gaggia launches limited anniversary edition of Classic espresso maker
Espresso coffee machine innovator Gaggia has released a 30th anniversary edition of the Classic, its original home espresso machine. First launched in 1991, the Classic allowed enthusiasts to become baristas at home, with authentic coffee shop shots. 30 years on, the Italian coffee machine market leader has produced a limited edition version of just 3,000Continue Reading
Pizzeria Zia Lucia launches beer brand to match dough and it’s on the money
London pizzeria Zia Lucia has celebrated its fifth birthday with the launch of its own beer brand, Birra Cabriole. Cabriole is an unfiltered lager (4.6%) with a hoppy, refreshing attitude – we’ve had some chilling and can confirm, it’s quite a treat. Rising to prominence as part of the Capital’s pizza renaissance, Zia Lucia’s firstContinue Reading
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