The House of Suntory has the perfect gift for gin lovers this Valentine’s, the Roku Gin Sakura Bloom Edition, the brand’s first limited edition release of the year.
Bottling the essence of shun (pronounced shoon), the Japanese concept of peak seasonal freshness, the release evokes cherry blossoms and traditional Japanese gardens, with botanicals that have been harvested at the height of their vibrancy and taste.
Taking inspiration from Japan’s annual Hanami ‘flower viewing’ festival, the Roku Sakura Bloom Edition proffers a complex blend of six different botanicals – expect a sweet floral taste, with hints of saltiness from the blossom leaves.
The release evokes cherry blossoms and traditional Japanese gardens, with botanicals that have been harvested at the height of their vibrancy and taste…
The recommended serve is a gin & tonic: mix one part Roku Sakura Bloom Edition, with three parts tonic water, served over ice in a highball glass, with a pink grapefruit garnish.
James Bowker, Global Advocacy Manager of Beam Suntory, says: “The Roku Sakura Bloom Edition provides an immersion into the cultural origins of the product as well as providing a unique taste profile. Giving the brand a compelling point of difference in the premium gin market.”
We’ll drink to that.
The first release in the Roku Gin’s Festival Collection, a global series inviting gin drinkers to celebrate every every season, the Roku Sakura Bloom Edition (43%ABV) is priced at £33, and available for a limited time only from Tesco, then Waitrose and Sainsbury’s in early March.
Fans of Japanese whisky and serious Hi-Fi are being offered a taste of Tokyo nightlife this summer, thanks to a collaboration between Technics and Suntory Toki whisky. The Japanese titans have joined forces for Toki-O Nights, a rolling programme of listening bar events inspired by Japan’s celebrated kissaten cafés and vinyl-led listening spaces. Running from…
Hibiki has unveiled its first-ever global marketing campaign, placing actress and Shōgun star Anna Sawai at the centre of a project designed to connect Japanese whisky with broader themes of craftsmanship, heritage and artistry. Titled The Masterpiece of Japanese Artistry, the initiative marks Sawai’s debut as Hibiki’s first global ambassador and reflects a growing focus…
Maharaja Drinks is expanding its remit beyond craft imports with the launch of a new Indian Heritage Spirits category, bringing a selection of traditional distillates, some rarely seen outside their home regions, to the UK for the first time. In the spotlight are Feni, long associated with Goa, and Mahua, drawn from India’s forest heartlands. …
The House of Suntory has the perfect gift for gin lovers this Valentine’s, the Roku Gin Sakura Bloom Edition, the brand’s first limited edition release of the year.
Bottling the essence of shun (pronounced shoon), the Japanese concept of peak seasonal freshness, the release evokes cherry blossoms and traditional Japanese gardens, with botanicals that have been harvested at the height of their vibrancy and taste.
Taking inspiration from Japan’s annual Hanami ‘flower viewing’ festival, the Roku Sakura Bloom Edition proffers a complex blend of six different botanicals – expect a sweet floral taste, with hints of saltiness from the blossom leaves.
The recommended serve is a gin & tonic: mix one part Roku Sakura Bloom Edition, with three parts tonic water, served over ice in a highball glass, with a pink grapefruit garnish.
James Bowker, Global Advocacy Manager of Beam Suntory, says: “The Roku Sakura Bloom Edition provides an immersion into the cultural origins of the product as well as providing a unique taste profile. Giving the brand a compelling point of difference in the premium gin market.”
We’ll drink to that.
The first release in the Roku Gin’s Festival Collection, a global series inviting gin drinkers to celebrate every every season, the Roku Sakura Bloom Edition (43%ABV) is priced at £33, and available for a limited time only from Tesco, then Waitrose and Sainsbury’s in early March.
Suntory Toki x Technics: Tokyo listening bar culture returns to London, Manchester and Edinburgh this summer
Fans of Japanese whisky and serious Hi-Fi are being offered a taste of Tokyo nightlife this summer, thanks to a collaboration between Technics and Suntory Toki whisky. The Japanese titans have joined forces for Toki-O Nights, a rolling programme of listening bar events inspired by Japan’s celebrated kissaten cafés and vinyl-led listening spaces. Running from…
Hibiki Japanese whisky launches global cultural campaign with Shōgun star Anna Sawai
Hibiki has unveiled its first-ever global marketing campaign, placing actress and Shōgun star Anna Sawai at the centre of a project designed to connect Japanese whisky with broader themes of craftsmanship, heritage and artistry. Titled The Masterpiece of Japanese Artistry, the initiative marks Sawai’s debut as Hibiki’s first global ambassador and reflects a growing focus…
Move over whisky, Maharaja Drinks Indian Heritage collection includes world’s only flower-based spirit
Maharaja Drinks is expanding its remit beyond craft imports with the launch of a new Indian Heritage Spirits category, bringing a selection of traditional distillates, some rarely seen outside their home regions, to the UK for the first time. In the spotlight are Feni, long associated with Goa, and Mahua, drawn from India’s forest heartlands. …
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