Bang & Olufsen has announced a two-year partnership with multi-platinum musician, producer, and Emmy, Grammy, Oscar, and Tony winning artist John Legend.
Legend joins the brand as Global Brand Ambassador, bringing together one of the world’s most influential artists and a company with more than a century of craftsmanship, design, and acoustic precision to its name.
“John Legend is an artist whose work reflects a rare balance of discipline and emotional openness,” says Nikolaj Wendelboe, interim Chief Executive Officer of Bang & Olufsen. “This partnership is about alignment at the highest level of craft, artistry, and a shared belief that music should be felt as much as it is heard. Together, we are building something refined yet powerful, where sound and emotion meet without interference.”
This partnership is about alignment at the highest level of craft, artistry…
The artist says the brand mirrors its own design philosophy: timeless and precise yet deeply human.
“Bang & Olufsen has been one of my favorite audio brands for years. As a longtime owner of their products, I’ve always been drawn to the way they combine beautiful sound with timeless design. Their products are crafted with incredible attention to detail, and I’ve spent time in their listening rooms over the years experiencing music in a way that feels true to how it was intended to be heard,” says John Legend.
“I love that Bang & Olufsen approaches both sound and design with the same level of care and craftsmanship, creating products that are as beautiful to live with as they are to listen to. I’m thrilled to be partnering with the brand because we share a passion for creativity, quality, and creating experiences that connect with people on an emotional level.”
Over the next two years, Bang & Olufsen and Legend plan on showcasing this shared vision through curated performances, cultural moments, and experiences. Details to be announced.
Kingsbarns Distillery is launching a new annual whisky series inspired by the history, landscape and agricultural heritage of its home in Fife. The first release is a 10 Year Old single malt matured in STR casks. Dubbed The Cambo Collection, the series will explore a different aspect of the Kingsbarns estate with each annual bottling.…
Movie fans are being invited back to Pandora, for an extended version of James Cameron’s Avatar: Fire and Ash on 4K Ultra HD and Blu-ray, with more than nine hours of bonus material, including over six hours of previously unseen content. The Avatar: Fire and Ash Collector’s Edition arrives on December 21, promising an extensive…
Bunnahabhain has released the latest edition of its annual 12 Year Old Cask Strength whisky, bottled at 55.8% ABV. The 2026 expression brings together 12-year-old whisky matured in an equal split of first-fill Oloroso sherry and bourbon casks. Bottled at natural cask strength, it promises a rich, full-bodied interpretation of the Islay distillery’s unpeated single…
Bang & Olufsen has announced a two-year partnership with multi-platinum musician, producer, and Emmy, Grammy, Oscar, and Tony winning artist John Legend.
Legend joins the brand as Global Brand Ambassador, bringing together one of the world’s most influential artists and a company with more than a century of craftsmanship, design, and acoustic precision to its name.
“John Legend is an artist whose work reflects a rare balance of discipline and emotional openness,” says Nikolaj Wendelboe, interim Chief Executive Officer of Bang & Olufsen. “This partnership is about alignment at the highest level of craft, artistry, and a shared belief that music should be felt as much as it is heard. Together, we are building something refined yet powerful, where sound and emotion meet without interference.”
The artist says the brand mirrors its own design philosophy: timeless and precise yet deeply human.
“Bang & Olufsen has been one of my favorite audio brands for years. As a longtime owner of their products, I’ve always been drawn to the way they combine beautiful sound with timeless design. Their products are crafted with incredible attention to detail, and I’ve spent time in their listening rooms over the years experiencing music in a way that feels true to how it was intended to be heard,” says John Legend.
“I love that Bang & Olufsen approaches both sound and design with the same level of care and craftsmanship, creating products that are as beautiful to live with as they are to listen to. I’m thrilled to be partnering with the brand because we share a passion for creativity, quality, and creating experiences that connect with people on an emotional level.”
Over the next two years, Bang & Olufsen and Legend plan on showcasing this shared vision through curated performances, cultural moments, and experiences. Details to be announced.
Shop Bang & Olufsen audio here.
Kingsbarns bottles autumn with debut Cambo Collection 10 Year Old single malt
Kingsbarns Distillery is launching a new annual whisky series inspired by the history, landscape and agricultural heritage of its home in Fife. The first release is a 10 Year Old single malt matured in STR casks. Dubbed The Cambo Collection, the series will explore a different aspect of the Kingsbarns estate with each annual bottling.…
Avatar: Fire and Ash Collector’s Edition 4K Blu-ray to include more than six hours of unseen content
Movie fans are being invited back to Pandora, for an extended version of James Cameron’s Avatar: Fire and Ash on 4K Ultra HD and Blu-ray, with more than nine hours of bonus material, including over six hours of previously unseen content. The Avatar: Fire and Ash Collector’s Edition arrives on December 21, promising an extensive…
Bunnahabhain 12 Year Old Cask Strength 2026 edition is a rich, sherried Islay whisky
Bunnahabhain has released the latest edition of its annual 12 Year Old Cask Strength whisky, bottled at 55.8% ABV. The 2026 expression brings together 12-year-old whisky matured in an equal split of first-fill Oloroso sherry and bourbon casks. Bottled at natural cask strength, it promises a rich, full-bodied interpretation of the Islay distillery’s unpeated single…
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