Dining

Don Julio 1942 partners Peggy Gou for a tequila collab that hits all the right notes

Introducing Don Julio 194 with Peggy Guo

The world’s smoothest tequila just got a whole lot cooler. Tequila Don Julio 1942, synonymous with celebration and nightlife, has dropped its first-ever global product collaboration with style icon Peggy Gou.

Known for her globe-trotting DJ sets, trendsetting aesthetic, and fanbase that spans music and fashion, Gou has lent her vision to a special-edition bottle: Don Julio 194구 (a playful nod to her Korean roots and the tequila’s iconic name).  

Don Julio 1942 tequila has long been the drink of choice at VIP tables and behind the scenes of the music world. So it’s only fitting that its first major product collaboration would be with a figure who lives at the intersection of sound and style.

Designed by Gou, the bottle reflects her signature fashion-forward aesthetic, think luxe minimalism meets streetwear edge.

Don Julio 1942 tequila has long been the drink of choice at VIP tables and behind the scenes of the music world…

While the exterior channels modern art, the liquid inside remains unchanged.

Don Julio 1942 is a luxurious añejo tequila, aged for over two years in oak barrels. Expect velvety notes of caramel, rich roasted agave, and hints of oak, finishing with a smooth, lingering warmth that’s made it a favourite among tequila purists and cocktail lovers alike. It’s the kind of pour that doesn’t need much. Enjoy neat, maybe with a single cube, and ideally paired with a midnight soundtrack.

This limited-time offering is available globally in key airport hubs. Look for the Don Julio 194구 bottle at London Heathrow (T2 & T5); Dubai International (Concourse 3); Barcelona T1; Changi Airport, Singapore and Cancún T3. It’s priced at £200.

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