Premium Italian fashion brand Replay is making its Formula One debut this weekend, as the official denim partner of the Aston Martin Cognizant Formula One team.
After a 60 year break from F1, Aston Martin returns to the grid celebrating both a rich heritage and a fresh perspective, and Replay says its 2021 lifestyle denim range reflects this new team vibe, whether Sebastian Vettel is stepping out an evening event, or Lance Stroll is relaxing with some eSports.
Replay hopes the high profile Aston Martin collab will position it as the denim brand in the luxury sport world.
Jefferson Slack, Managing Director, Commercial & Marketing, Aston Martin Cognizant, describes the partnership as a “perfect fit – Replay is a brand for which creativity, quality and tradition, with a modern outlook, are front and centre – much like Aston Martin.”
“Style and fashion go hand in hand with our sport, and the clothes we wear speak volumes about our attitudes and values,” says Slack. “ We work hard and we play hard., and Replay’s lifestyle range is an ideal way to combine the world of fashion with Formula One.”
“Style and fashion go hand in hand with our sport, and the clothes we wear speak volumes about our attitudes and values…”
Pictured above is a tailored denim shirt (£160), skinny fit jeans (£115), tapered fit Archivio Tinmar jeans (£155). Shop Replay denim here.
Matteo Sinigaglia, CEO of brand owner Fashion Box, said: “To work with such an iconic car brand is a real privilege. We share many common attributes, such as craftsmanship, passion and innovation. These are the values that continuously inspire us in the denim world. We are proud to be part of this journey and we are excited to see our brand involved in Formula One, supporting the coolest car on the grid.”
The 2022 F1 season will be available in 4k with HDR on Sky Sports, for the first time. The prospect will have fans of motor sport, and AV enthusiasts salivating. HDR expands the dynamic range of images, complementing the improved resolution of 4k UHD, adding greater depth and punch to images. F1 in 4k HDRContinue Reading
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Bacardi Rum has launched a limited edition domino set, certain to engender a sense of Caribbean fun over the dark winter months. Great for gifting, the bundle comprises a set of unique tiles and a bottle of Bacardi Reserva Ocho (70cl), aged eight years for a deep and complex flavour. Highly competitive and fast-paced, dominoesContinue Reading
Premium Italian fashion brand Replay is making its Formula One debut this weekend, as the official denim partner of the Aston Martin Cognizant Formula One team.
After a 60 year break from F1, Aston Martin returns to the grid celebrating both a rich heritage and a fresh perspective, and Replay says its 2021 lifestyle denim range reflects this new team vibe, whether Sebastian Vettel is stepping out an evening event, or Lance Stroll is relaxing with some eSports.
Replay hopes the high profile Aston Martin collab will position it as the denim brand in the luxury sport world.
Jefferson Slack, Managing Director, Commercial & Marketing, Aston Martin Cognizant, describes the partnership as a “perfect fit – Replay is a brand for which creativity, quality and tradition, with a modern outlook, are front and centre – much like Aston Martin.”
“Style and fashion go hand in hand with our sport, and the clothes we wear speak volumes about our attitudes and values,” says Slack. “ We work hard and we play hard., and Replay’s lifestyle range is an ideal way to combine the world of fashion with Formula One.”
Pictured above is a tailored denim shirt (£160), skinny fit jeans (£115), tapered fit Archivio Tinmar jeans (£155). Shop Replay denim here.
Matteo Sinigaglia, CEO of brand owner Fashion Box, said: “To work with such an iconic car brand is a real privilege. We share many common attributes, such as craftsmanship, passion and innovation. These are the values that continuously inspire us in the denim world. We are proud to be part of this journey and we are excited to see our brand involved in Formula One, supporting the coolest car on the grid.”
Formula 1 has never looked better as Sky Sports adds HDR to 4k for 2022 season
The 2022 F1 season will be available in 4k with HDR on Sky Sports, for the first time. The prospect will have fans of motor sport, and AV enthusiasts salivating. HDR expands the dynamic range of images, complementing the improved resolution of 4k UHD, adding greater depth and punch to images. F1 in 4k HDRContinue Reading
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Shoreditch-based Hijingo, the high-tech high-energy bingo and dining experience is uploading players into its very own Matrix simulation. Players can enjoy three The Matrix Resurrection themed games of bingo, while helping The Hijingo Oracle find the ultimate winner (aka The One). Take the Red Pill and there’s the opportunity to win a selection of prizesContinue Reading
A night on the tiles: Bacardi launches limited edition premium aged rum domino set
Bacardi Rum has launched a limited edition domino set, certain to engender a sense of Caribbean fun over the dark winter months. Great for gifting, the bundle comprises a set of unique tiles and a bottle of Bacardi Reserva Ocho (70cl), aged eight years for a deep and complex flavour. Highly competitive and fast-paced, dominoesContinue Reading
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