Culture

A Discovery of Witches hailed as Sky’s biggest returning Original Series in nine years

A Discovery of Witches has conjured up record viewing figures for Sky, as the second series launched on Sky One with a cumulative 7 day audience of 1.79m. This makes it Sky’s biggest launch for an original returning series in nearly nine years. 

This puts the fantasy series ahead of returning series including Save Me Too, Bulletproof S2 and Fortitude S2. It has also become Sky’s most binged boxset ever for a returning Original series. The show transports viewers into the fascinating and magical world of Elizabethan London.

“These figures are a testament to the overwhelming popularity of the A Discovery of Witches franchise, and that it continues to capture the nation’s imagination and add a little extra magic and escapism to our lives when we need it most,” says Cameron Roach, Director of Drama and Sky Studios. “With more episodes to come and a third series on the horizon, we hope everyone continues to enjoy the show as the magic, mystery and romance further unfolds”.

A Discovery of Witches S2 was the top voice command on Sky Q in the UK, with more than 81,000 customers using their voice to summon up the series on their Sky Q boxes…

Season 3 of A Discovery of Witches is now filming in Cardiff

During launch week, A Discovery of Witches S2 was the top voice command on Sky Q in the UK, with more than 81,000 customers using their voice to summon the series on their Sky Q, boxes, along with nearly 5 million downloads.

The first series became Sky One’s biggest drama of 2018 and has received a host of critical acclaim for its return, being labelled “tremendous” by The Observer, “epic and sumptuous” by Den of Geek, and “ideal escapist viewing” by Metro.co.uk. Series 3 is currently being filmed in Cardiff.

Sky £1.6bn ITV acquisition deal is a high-stakes bet on the future of British broadcasting

Sky has agreed to acquire ITV Media & Entertainment from ITV plc in a deal worth up to £1.6 billion, bringing together two of the UK’s best-known broadcasters at a time of growing competition from global streaming platforms.  The proposed transaction, which remains subject to regulatory approval, combines free-to-air television, advertising-funded streaming and subscription television…

Global entertainment revenues to reach $4.2 trillion by 2030 as advertising powers industry growth

The global media industry is on course to generate US$4.2 trillion in annual revenues by 2030, according to the latest forecasts. The sector will add around US$600 billion in new revenue over the next five years, driven largely by digital ecosystems, AI-powered advertising and continued demand for live experiences, according to the PwC Global Entertainment…

Camden Town on TV: Star studded music documentary series Camden is coming to Disney+

London’s Camden finds itself the star of a new music docu-series on Disney+. Featuring anecdotes and commentary from a host of stars, including Chris Martin, Little Simz, Nile Rodgers, Boy George, and Yungblud, the show has been executive produced by Dua Lipa. In each episode, musicians reveal how their lives and careers were changed forever…

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