If you’ve ever longed for a beautiful, bespoke audio system, finished exactly as you envisage, then Bang & Olufsen is ready to oblige.
The high-end marque has launched Atelier, a new division which allows you to craft custom-made products with its master artisans in Struer, Denmark.
Launched in response to growing interest in customisation and bespoke projects, the initiative, we’re told, will offer a unique opportunity for personal expression through one-of-a-kind creations and an array of options.
“A customer who commissions a custom or bespoke Bang & Olufsen product creates not just a set of speakers, but an extension of their personality and style,” says Bang & Olufsen CEO Kristian Teär.
The initiative will offer a unique opportunity for personal expression through one-of-a-kind creations and an array of options…
Create your own custom Bang & Olufsen audio system
The Atelier platform comprises Atelier Bespoke, Atelier Catalogue, and Atelier Editions.
Atelier Bespoke allows buyers to work directly with an Atelier artisan, to create a custom product incorporating materials or specific colours for a one-off creation.
Alternatively, the Atelier Catalogue contains over 500,000 possible combinations of fabric, wood and aluminium finishes. You just need to peruse and then choose.
Finally Atelier Editions offers limited editions of iconic Bang & Olufsen products.
To mark the Atelier launch, and show just what is possible, Bang & Olufsen has unveiled the Atelier Limited Edition Beosound 2 Gradient Collection, featuring 10 different gradient combinations, said to be inspired by emotions shaped through sound. Each colour gradient is limited to 10 engraved and numbered pieces.
Their unique finish is achieved thanks to Bang & Olufsen’s aluminium expertise, in its revered Factory 5 in Struer, Denmark. We’ve been there, and can confirm it’s mind-blowing what they can produce.
The full Atelier experience is available at select Bang & Olufsen stores.
In Prisoner, the new high octane thriller from Sky, a prison transport officer and a contract killer partner in a race across the country, after a violent ambush leaves them handcuffed together and pursued by ruthless criminals. It’s an outlandish premise but the show moves at such a breakneck pace, you’ll barely have time to…
Audiovector has expanded its high-end loudspeaker line with the launch of the R 5 Arreté, a premium floorstander that features advanced audio technologies first developed for the company’s flagship R 10 Arreté. Engineered and hand-built in Denmark, the R 5 Arreté arrives after what Audiovector describes as five years of development and more than 2,000…
At Milan Design Week, where furniture and fashion usually take centre stage, Ferrari has unveiled its freshly liveried Hypersail, a ground-breaking 100-foot flying ocean monohull. Hypersail is Ferrari’s most ambitious step yet beyond asphalt, a fully foiling yacht designed to ‘fly’ above the water on three points of contact, using a canting keel foil, rudder…
If you’ve ever longed for a beautiful, bespoke audio system, finished exactly as you envisage, then Bang & Olufsen is ready to oblige.
The high-end marque has launched Atelier, a new division which allows you to craft custom-made products with its master artisans in Struer, Denmark.
Launched in response to growing interest in customisation and bespoke projects, the initiative, we’re told, will offer a unique opportunity for personal expression through one-of-a-kind creations and an array of options.
“A customer who commissions a custom or bespoke Bang & Olufsen product creates not just a set of speakers, but an extension of their personality and style,” says Bang & Olufsen CEO Kristian Teär.
Create your own custom Bang & Olufsen audio system
The Atelier platform comprises Atelier Bespoke, Atelier Catalogue, and Atelier Editions.
Atelier Bespoke allows buyers to work directly with an Atelier artisan, to create a custom product incorporating materials or specific colours for a one-off creation.
Alternatively, the Atelier Catalogue contains over 500,000 possible combinations of fabric, wood and aluminium finishes. You just need to peruse and then choose.
Finally Atelier Editions offers limited editions of iconic Bang & Olufsen products.
To mark the Atelier launch, and show just what is possible, Bang & Olufsen has unveiled the Atelier Limited Edition Beosound 2 Gradient Collection, featuring 10 different gradient combinations, said to be inspired by emotions shaped through sound. Each colour gradient is limited to 10 engraved and numbered pieces.
Their unique finish is achieved thanks to Bang & Olufsen’s aluminium expertise, in its revered Factory 5 in Struer, Denmark. We’ve been there, and can confirm it’s mind-blowing what they can produce.
The full Atelier experience is available at select Bang & Olufsen stores.
Prisoner review: Sky’s handcuff thriller is an explosive rollercoaster that’s worth the ride
In Prisoner, the new high octane thriller from Sky, a prison transport officer and a contract killer partner in a race across the country, after a violent ambush leaves them handcuffed together and pursued by ruthless criminals. It’s an outlandish premise but the show moves at such a breakneck pace, you’ll barely have time to…
Audiovector expands Arreté luxury audio family with ravishing new R 5 loudspeaker
Audiovector has expanded its high-end loudspeaker line with the launch of the R 5 Arreté, a premium floorstander that features advanced audio technologies first developed for the company’s flagship R 10 Arreté. Engineered and hand-built in Denmark, the R 5 Arreté arrives after what Audiovector describes as five years of development and more than 2,000…
Ferrari unveils 100ft Hypersail flying yacht with supercar DNA at Milan Design Week
At Milan Design Week, where furniture and fashion usually take centre stage, Ferrari has unveiled its freshly liveried Hypersail, a ground-breaking 100-foot flying ocean monohull. Hypersail is Ferrari’s most ambitious step yet beyond asphalt, a fully foiling yacht designed to ‘fly’ above the water on three points of contact, using a canting keel foil, rudder…
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