If you’ve ever longed for a beautiful, bespoke audio system, finished exactly as you envisage, then Bang & Olufsen is ready to oblige.
The high-end marque has launched Atelier, a new division which allows you to craft custom-made products with its master artisans in Struer, Denmark.
Launched in response to growing interest in customisation and bespoke projects, the initiative, we’re told, will offer a unique opportunity for personal expression through one-of-a-kind creations and an array of options.
“A customer who commissions a custom or bespoke Bang & Olufsen product creates not just a set of speakers, but an extension of their personality and style,” says Bang & Olufsen CEO Kristian Teär.
The initiative will offer a unique opportunity for personal expression through one-of-a-kind creations and an array of options…
Create your own custom Bang & Olufsen audio system
The Atelier platform comprises Atelier Bespoke, Atelier Catalogue, and Atelier Editions.
Atelier Bespoke allows buyers to work directly with an Atelier artisan, to create a custom product incorporating materials or specific colours for a one-off creation.
Alternatively, the Atelier Catalogue contains over 500,000 possible combinations of fabric, wood and aluminium finishes. You just need to peruse and then choose.
Finally Atelier Editions offers limited editions of iconic Bang & Olufsen products.
To mark the Atelier launch, and show just what is possible, Bang & Olufsen has unveiled the Atelier Limited Edition Beosound 2 Gradient Collection, featuring 10 different gradient combinations, said to be inspired by emotions shaped through sound. Each colour gradient is limited to 10 engraved and numbered pieces.
Their unique finish is achieved thanks to Bang & Olufsen’s aluminium expertise, in its revered Factory 5 in Struer, Denmark. We’ve been there, and can confirm it’s mind-blowing what they can produce.
The full Atelier experience is available at select Bang & Olufsen stores.
BAFTA has launched a new streaming series, BAFTA Playback, sponsored by Samsung, that brings some of Hollywood’s biggest names face-to-face with the moments that defined their craft. The six-part series, available on BAFTA’s YouTube channel, offers viewers a rare opportunity to see celebrated actors revisit scenes from their careers, discussing the creative choices, influences and…
KEF has reimagined one of its most recognisable models for a new generation. The Coda W is an all-in-one active speaker system, inspired by the brand’s original Coda series, which made Hi-Fi audio more accessible when it launched decades ago. Designed to deliver both the tactile satisfaction of vinyl playback and the convenience of wireless…
KEF is looking to change the image of Bluetooth speakers with Muo, a stylish portable with a design DNA that can be tracked directly to the brand’s flagship Hi-Fi speakers. Available in seven finishes, and crafted from aluminium, the Muo draws clear inspiration from Ross Lovegrove’s two-metre-tall sculptural Muon enclosures. Launched with a swing, at…
The Luxe Review 
If you’ve ever longed for a beautiful, bespoke audio system, finished exactly as you envisage, then Bang & Olufsen is ready to oblige.
The high-end marque has launched Atelier, a new division which allows you to craft custom-made products with its master artisans in Struer, Denmark.
Launched in response to growing interest in customisation and bespoke projects, the initiative, we’re told, will offer a unique opportunity for personal expression through one-of-a-kind creations and an array of options.
“A customer who commissions a custom or bespoke Bang & Olufsen product creates not just a set of speakers, but an extension of their personality and style,” says Bang & Olufsen CEO Kristian Teär.
Create your own custom Bang & Olufsen audio system
The Atelier platform comprises Atelier Bespoke, Atelier Catalogue, and Atelier Editions.
Atelier Bespoke allows buyers to work directly with an Atelier artisan, to create a custom product incorporating materials or specific colours for a one-off creation.
Alternatively, the Atelier Catalogue contains over 500,000 possible combinations of fabric, wood and aluminium finishes. You just need to peruse and then choose.
Finally Atelier Editions offers limited editions of iconic Bang & Olufsen products.
To mark the Atelier launch, and show just what is possible, Bang & Olufsen has unveiled the Atelier Limited Edition Beosound 2 Gradient Collection, featuring 10 different gradient combinations, said to be inspired by emotions shaped through sound. Each colour gradient is limited to 10 engraved and numbered pieces.
Their unique finish is achieved thanks to Bang & Olufsen’s aluminium expertise, in its revered Factory 5 in Struer, Denmark. We’ve been there, and can confirm it’s mind-blowing what they can produce.
The full Atelier experience is available at select Bang & Olufsen stores.
BAFTA and Samsung team for YouTube series showcasing Hollywood’s biggest stars
BAFTA has launched a new streaming series, BAFTA Playback, sponsored by Samsung, that brings some of Hollywood’s biggest names face-to-face with the moments that defined their craft. The six-part series, available on BAFTA’s YouTube channel, offers viewers a rare opportunity to see celebrated actors revisit scenes from their careers, discussing the creative choices, influences and…
Stylish KEF Coda W all-in-one speaker system unites vinyl, streaming and TV audio
KEF has reimagined one of its most recognisable models for a new generation. The Coda W is an all-in-one active speaker system, inspired by the brand’s original Coda series, which made Hi-Fi audio more accessible when it launched decades ago. Designed to deliver both the tactile satisfaction of vinyl playback and the convenience of wireless…
High design meets Hi-Fi sound at KEF Muo Bluetooth wireless speaker launch party
KEF is looking to change the image of Bluetooth speakers with Muo, a stylish portable with a design DNA that can be tracked directly to the brand’s flagship Hi-Fi speakers. Available in seven finishes, and crafted from aluminium, the Muo draws clear inspiration from Ross Lovegrove’s two-metre-tall sculptural Muon enclosures. Launched with a swing, at…
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