Technology

We’re S-H-O-P-P-I-N-G: Bang & Olufsen to open flagship store in Mayfair London 2023

The new Bang & Olufsen flagship store in Mayfair London

Danish Designer electronics brand Bang & Olufsen has confirmed it’s opening an experiential flagship store in the heart of Mayfair, London. 

Due to open in New Bond Street early 2023, it’s being described as ‘a dedicated space to immerse visitors in the Bang & Olufsen universe of seamless connected audio and visual products.’

Frankly, we’re excited.

Founded in Struer, Denmark in 1925, Bang & Olufsen is renowned for its premium  sound and vision products. The company recently unveiled the Beosound Theatre, a high-end soundbar solution.

The new 4000 square feet outlet is part of a 15-year redevelopment of the iconic area. It’ll be located near Hanover Square and the new Medici courtyard (built as part of the Crossrail project).

New outlet described as ‘a dedicated space to immerse visitors in the Bang & Olufsen universe…’

“Our New Bond Street home will provide a buzzing, vibrant environment perfectly placed to showcase our brand and deliver the magical sound experiences Bang & Olufsen is renowned for,” enthused James Simons, B&O Head of Retail.

“With the Elizabeth line now open, we’re readying ourselves to welcome visitors from all corners of the country to join us in our new London destination, just a two-minute walk from Bond Street station.”

In addition to in-store demonstration areas, the space will also host a raft of curated events, including live workshops, music, podcast recordings, and special guest appearances.

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About Steve May

Creator of Home Cinema Choice magazine, and editor of The Luxe Review, Steve muses and reviews for Trusted Reviews, T3, Yahoo UK, Home Cinema Choice, Games Radar, Ideal Home, Louder Sounds, Channel News and Boat International. He’s also the editor of professional home cinema website Inside CI. He's on Twitter and Instagram as @SteveMay_UK

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