World-renowned cellist Yo-Yo Ma will guest on Viking Cruises new enrichment channel Viking.TV, as part of its Guest Speaker series.
To be live streamed October 22 at 7pm BST, Ma will join broadcast journalist Anne Diamond, to discuss his accomplished career and philanthropic efforts, as well as projects undertaken during the COVID-19 pandemic.
Topics of conversation will likely include his cultural outreach Bach Project, in which he plans to perform Bach’s six suites for solo cello in 36 locations around the world, as well as Silkroad, an initiative he launched in 1998 to promote cultural collaboration by bringing musicians together to build connections through music and continues today with training, social initiatives, and the Grammy-award winning Silkroad Ensemble.
Viewers will be invited to put forward their own questions during the Q&A session via an online form. As with all Viking.TV livestreams, the interview with Yo-Yo Ma will be available to watch on-demand the following day.
For the best part of six decades, Yo-Yo Ma’s career has included original and familiar works from the cello repertoire…
For the best part of six decades, Yo-Yo Ma’s career has included original and familiar works from the cello repertoire, as well as programme development in collaboration with communities and cultural institutions around the world.
His discography includes more than 100 albums and 18 Grammy Awards reflecting a range of interests.
“We are honoured to welcome Yo-Yo Ma as our guest for this special interview on Viking.TV,” said Karine Hagen, Executive Vice President of Viking. “Yo-Yo Ma’s musical talents have enriched the world for decades, and his work to foster understanding and build human connections through culture is a true inspiration. At Viking, we share the goal of bringing people together through cultural enrichment and, until we can travel together again, we are committed to continuing our mission virtually through our Viking.TV programming.”
Viking.TV was launched mid-March during the early stages of the pandemic, as a way for the cruise line to stay connected with its community and share positive experiences while people are staying home, rather than travelling.
Since then it’s built up an impressive archive of interview content and original short-form travel documentaries.