The Whisky Exchange has announced a loyalty programme that will reward customers with exclusive bottlings, shared knowledge, discounts and much more. Current customers subscribed to The Whisky Exchange newsletter are first in line, before the scheme rolls out to all customers mid-April.
Friends of The Whisky Exchange will be open to all customers around the world that have made a purchase via the website and they will be asked to opt in, rather than added automatically. Treats include early access to products, alongside a quarterly reward, exclusive content and the opportunity to provide feedback and suggestions on new products and exclusives.
Treats include early access to products, alongside a quarterly reward, and exclusive content…
Laura Elleray, CRM Manager for The Whisky Exchange, explained: “The Whisky Exchange has always been, first and foremost, about providing great service to the drinks community. The company was founded by a very well-known whisky lover, and over the years we’ve bought exclusive releases and experiences to our customers. Friends of The Whisky Exchange will reward our customers for their continued partnership and trust in us to bring them the best the whisky, fine wine and spirits world has to offer’.
The scheme will launch digital first, with the opportunity for in-store customers to join in due course. Customers looking to sign up to the loyalty scheme will be able to do so via an invitation email to subscribers, or via checkout from mid-April.
Glen Scotia has turned to a mythical guardian for the fourth whisky in its Icons of Campbeltown series. The penultimate instalment in this five‑part annual release, inspired by the folklore carved into Campbeltown’s 14th‑century market cross, pays tribute to the Griffin, the half-eagle, half-lion creature said to have watched over Campbeltown’s harbour and protected its…
Louis XIII Cognac has unveiled Black Pearl: Tribute to the birthplace of Louis XIII, the latest highly limited expression in its prestigious Black Pearl cognac collection. Just 398 decanters are being released worldwide, each priced at £21,000. The new release takes its inspiration from Le Grollet, the historic cellar that has played a defining role…
Loch Maberry: Stories of Bladnoch, Chapter Three is the newest limited‑edition single malt from Scotland’s oldest privately owned distillery, and it arrives with a narrative rooted in connection and serendipity. The series celebrates individuals with a deep affinity for Bladnoch, and this chapter centres on Roddie and Elaine Burgess, a couple whose relationship began after…
The Luxe Review 
The Whisky Exchange has announced a loyalty programme that will reward customers with exclusive bottlings, shared knowledge, discounts and much more. Current customers subscribed to The Whisky Exchange newsletter are first in line, before the scheme rolls out to all customers mid-April.
Friends of The Whisky Exchange will be open to all customers around the world that have made a purchase via the website and they will be asked to opt in, rather than added automatically. Treats include early access to products, alongside a quarterly reward, exclusive content and the opportunity to provide feedback and suggestions on new products and exclusives.
Laura Elleray, CRM Manager for The Whisky Exchange, explained: “The Whisky Exchange has always been, first and foremost, about providing great service to the drinks community. The company was founded by a very well-known whisky lover, and over the years we’ve bought exclusive releases and experiences to our customers. Friends of The Whisky Exchange will reward our customers for their continued partnership and trust in us to bring them the best the whisky, fine wine and spirits world has to offer’.
The scheme will launch digital first, with the opportunity for in-store customers to join in due course. Customers looking to sign up to the loyalty scheme will be able to do so via an invitation email to subscribers, or via checkout from mid-April.
Shop The Whisky Exchange here.
Glen Scotia releases 12 Year Old Icons No.4 whisky shaped by Vin Santo casks and Griffin guardian
Glen Scotia has turned to a mythical guardian for the fourth whisky in its Icons of Campbeltown series. The penultimate instalment in this five‑part annual release, inspired by the folklore carved into Campbeltown’s 14th‑century market cross, pays tribute to the Griffin, the half-eagle, half-lion creature said to have watched over Campbeltown’s harbour and protected its…
Louis XIII Cognac creates temperature-driven tasting ritual for £21,000 Black Pearl limited edition
Louis XIII Cognac has unveiled Black Pearl: Tribute to the birthplace of Louis XIII, the latest highly limited expression in its prestigious Black Pearl cognac collection. Just 398 decanters are being released worldwide, each priced at £21,000. The new release takes its inspiration from Le Grollet, the historic cellar that has played a defining role…
Bladnoch Loch Maberry Chapter Three is a Cognac cask whisky love affair
Loch Maberry: Stories of Bladnoch, Chapter Three is the newest limited‑edition single malt from Scotland’s oldest privately owned distillery, and it arrives with a narrative rooted in connection and serendipity. The series celebrates individuals with a deep affinity for Bladnoch, and this chapter centres on Roddie and Elaine Burgess, a couple whose relationship began after…
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