The Whisky Exchange has announced a loyalty programme that will reward customers with exclusive bottlings, shared knowledge, discounts and much more. Current customers subscribed to The Whisky Exchange newsletter are first in line, before the scheme rolls out to all customers mid-April.
Friends of The Whisky Exchange will be open to all customers around the world that have made a purchase via the website and they will be asked to opt in, rather than added automatically. Treats include early access to products, alongside a quarterly reward, exclusive content and the opportunity to provide feedback and suggestions on new products and exclusives.
Treats include early access to products, alongside a quarterly reward, and exclusive content…
Laura Elleray, CRM Manager for The Whisky Exchange, explained: “The Whisky Exchange has always been, first and foremost, about providing great service to the drinks community. The company was founded by a very well-known whisky lover, and over the years we’ve bought exclusive releases and experiences to our customers. Friends of The Whisky Exchange will reward our customers for their continued partnership and trust in us to bring them the best the whisky, fine wine and spirits world has to offer’.
The scheme will launch digital first, with the opportunity for in-store customers to join in due course. Customers looking to sign up to the loyalty scheme will be able to do so via an invitation email to subscribers, or via checkout from mid-April.
Master of Malt has released a five-strong limited edition whisky collection to celebrate the upcoming summer of international football, bringing together English, Scottish and Irish expressions under a single (malt) banner. The all-star squad sport label artwork inspired by the kits of Italia ’90 and France ’98 (created by by in-house design duo Ben McKeown and…
There’s a new reason to book a table in Mayfair – and this one comes with serious heat. Opening this April, MIKO Mei Fair is the latest launch from restaurateur Samyukta Nair – the force behind Jamavar, Bombay Bustle, MiMi Mei Fair and Nipotina. Taking over the ground floor of MiMi Mei Fair’s Georgian townhouse,…
English whisky continues to gather momentum, and in Bristol, Circumstance Distillery is emerging as one of its more intriguing voices. Still relatively young, the category has moved beyond curiosity status, with a growing number of producers exploring what English conditions, and sensibilities, can bring to the spirit. For the curious, English whisky must comply with…
The Luxe Review 
The Whisky Exchange has announced a loyalty programme that will reward customers with exclusive bottlings, shared knowledge, discounts and much more. Current customers subscribed to The Whisky Exchange newsletter are first in line, before the scheme rolls out to all customers mid-April.
Friends of The Whisky Exchange will be open to all customers around the world that have made a purchase via the website and they will be asked to opt in, rather than added automatically. Treats include early access to products, alongside a quarterly reward, exclusive content and the opportunity to provide feedback and suggestions on new products and exclusives.
Laura Elleray, CRM Manager for The Whisky Exchange, explained: “The Whisky Exchange has always been, first and foremost, about providing great service to the drinks community. The company was founded by a very well-known whisky lover, and over the years we’ve bought exclusive releases and experiences to our customers. Friends of The Whisky Exchange will reward our customers for their continued partnership and trust in us to bring them the best the whisky, fine wine and spirits world has to offer’.
The scheme will launch digital first, with the opportunity for in-store customers to join in due course. Customers looking to sign up to the loyalty scheme will be able to do so via an invitation email to subscribers, or via checkout from mid-April.
Shop The Whisky Exchange here.
Master of Malt limited edition football-inspired Whisky line-up features rare casks and retro kit
Master of Malt has released a five-strong limited edition whisky collection to celebrate the upcoming summer of international football, bringing together English, Scottish and Irish expressions under a single (malt) banner. The all-star squad sport label artwork inspired by the kits of Italia ’90 and France ’98 (created by by in-house design duo Ben McKeown and…
Mayfair’s hottest new Thai opening, MIKO Mei Fair, brings fire-led cooking to Curzon Street
There’s a new reason to book a table in Mayfair – and this one comes with serious heat. Opening this April, MIKO Mei Fair is the latest launch from restaurateur Samyukta Nair – the force behind Jamavar, Bombay Bustle, MiMi Mei Fair and Nipotina. Taking over the ground floor of MiMi Mei Fair’s Georgian townhouse,…
Bristol-based Circumstance Distillery rides English whisky wave with uncommon core range
English whisky continues to gather momentum, and in Bristol, Circumstance Distillery is emerging as one of its more intriguing voices. Still relatively young, the category has moved beyond curiosity status, with a growing number of producers exploring what English conditions, and sensibilities, can bring to the spirit. For the curious, English whisky must comply with…
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