In a toast to generations of football fans, Jameson has partnered with Puma to celebrate the universal appeal of the beautiful game, releasing a limited whiskey football bundle, co-promoting the message that whiskey, like soccer, is best enjoyed together.
It comprises a limited edition bottle of Jameson Original Triple Distilled blended Irish Whiskey, dressed in Puma’s signature style, and a football, co-branded with the sports brand.
Jameson and Puma are no strangers to the terraces. The two have already made significant strides in supporting football through their English Football League community work.
Jameson and Puma are no strangers to the terraces. The two brands have already made significant strides in supporting football through their EFL community work…
Bottled at 40% ABV, Jameson Irish whiskey is a blend of traditional Irish pot still and fine grain whiskeys, matured for at least four years. The dram is renowned for its easy-drinking smoothness, with nutty and vanilla notes, balanced by a hint of sweet sherry and light spice.
To promote the campaign, Jameson and Puma roped in legendary Irish keeper Shay Given. In a cozy living room setup that quickly fills up with a new-gen football squad – semi-pro stars, freestylers, creators, and even the dad of influencer Moses Duckrell – the skit is a reminder of how football unites across ages. There’s even a surprise appearance by a former England striker to tie it all together.
“Football brings people together like nothing else, and this collection just raises a toast to all those people you know through football,” says Josh McCarthy, Jameson UK’s Brand Director. “Just like a glass of Jameson, the beautiful game has a way of uniting people from all generations. So, grab our Jameson x Puma football, two jumpers and head to the park. See if you can bang one top bins for us!”
As Puma UK’s Billy Gentry notes, “It’s a tribute to the moments and connections football creates, both on and off the pitch. Both brands share a passion for football and the fans who make the game so special.”
The co-branded limited edition bottle and football bundle are available exclusively here from Amazon UK. Jameson Puma Limited Edition whiskey is also available separately, priced £21.25
Prawn lovers, we have found your festive dining plans in the capital. ISSO Prawn Crazy, the new Sri Lankan restaurant in Canary Wharf, is serving three Christmas menus packed with seafood, curries and traditional island flavours. Book a festive meal and you could also win a holiday to Sri Lanka for two in 2027. Available…
Laphroaig has released Strong Characters Chapter Two, a limited-edition 35 Year Old single malt celebrating Dugald Johnston, the son of co-founder Donald Johnston. The release follows the inaugural 33 Year Old bottling, which honoured Donald, and continues a series recognising those who have shaped the Islay distillery’s history. Dugald inherited Laphroaig during a difficult period…
London’s Shogun Sakes is putting English sake on the drinks map with a Peckham-brewed Junmai that could make an intriguing Christmas gift for spirits enthusiasts. Traditionally associated with Japan, the rice-based drink is now finding a foothold in the UK, with independent producer Shogun Sakes brewing its Pure English Sake in small batches in Peckham.…
In a toast to generations of football fans, Jameson has partnered with Puma to celebrate the universal appeal of the beautiful game, releasing a limited whiskey football bundle, co-promoting the message that whiskey, like soccer, is best enjoyed together.
The Jameson x Puma EFL ball bundle is available now, through Amazon, priced at £29.99.
It comprises a limited edition bottle of Jameson Original Triple Distilled blended Irish Whiskey, dressed in Puma’s signature style, and a football, co-branded with the sports brand.
Jameson and Puma are no strangers to the terraces. The two have already made significant strides in supporting football through their English Football League community work.
Bottled at 40% ABV, Jameson Irish whiskey is a blend of traditional Irish pot still and fine grain whiskeys, matured for at least four years. The dram is renowned for its easy-drinking smoothness, with nutty and vanilla notes, balanced by a hint of sweet sherry and light spice.
To promote the campaign, Jameson and Puma roped in legendary Irish keeper Shay Given. In a cozy living room setup that quickly fills up with a new-gen football squad – semi-pro stars, freestylers, creators, and even the dad of influencer Moses Duckrell – the skit is a reminder of how football unites across ages. There’s even a surprise appearance by a former England striker to tie it all together.
“Football brings people together like nothing else, and this collection just raises a toast to all those people you know through football,” says Josh McCarthy, Jameson UK’s Brand Director. “Just like a glass of Jameson, the beautiful game has a way of uniting people from all generations. So, grab our Jameson x Puma football, two jumpers and head to the park. See if you can bang one top bins for us!”
As Puma UK’s Billy Gentry notes, “It’s a tribute to the moments and connections football creates, both on and off the pitch. Both brands share a passion for football and the fans who make the game so special.”
The co-branded limited edition bottle and football bundle are available exclusively here from Amazon UK. Jameson Puma Limited Edition whiskey is also available separately, priced £21.25
Prawn lovers, ISSO Prawn Crazy’s festive menus come with the chance to win a Sri Lankan holiday
Prawn lovers, we have found your festive dining plans in the capital. ISSO Prawn Crazy, the new Sri Lankan restaurant in Canary Wharf, is serving three Christmas menus packed with seafood, curries and traditional island flavours. Book a festive meal and you could also win a holiday to Sri Lanka for two in 2027. Available…
Laphroaig Strong Characters Chapter Two is a 35 Year Old single malt tribute to its historic distillery owner
Laphroaig has released Strong Characters Chapter Two, a limited-edition 35 Year Old single malt celebrating Dugald Johnston, the son of co-founder Donald Johnston. The release follows the inaugural 33 Year Old bottling, which honoured Donald, and continues a series recognising those who have shaped the Islay distillery’s history. Dugald inherited Laphroaig during a difficult period…
This Peckham-brewed Pure English Sake is a different kind of festive pour
London’s Shogun Sakes is putting English sake on the drinks map with a Peckham-brewed Junmai that could make an intriguing Christmas gift for spirits enthusiasts. Traditionally associated with Japan, the rice-based drink is now finding a foothold in the UK, with independent producer Shogun Sakes brewing its Pure English Sake in small batches in Peckham.…
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