High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s luxury supercars…
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Amazon has launched a new range of Fire TV screens, comprising updated versions of its Fire TV 2 Series, Fire TV 4 Series and flagship Fire TV Omni QLED Series. The new models boast a refreshed industrial design, with improved processing fuelling faster content discovery and generally usability. Taking top billing is the Fire TV…
Luxury audio auteur Astell&Kern has expanded its flagship portable line-up with the A&ultima SP4000 Copper, a limited-edition version of its top-tier digital audio player, alongside the Collector’s Atelier, a premium leather valet case. The A&ultima SP4000 Copper sits at the top of Astell&Kern’s player hierarchy and shares the core architecture of the standard SP4000. That…
Bowers & Wilkins has unveiled the 707 Prestige Edition, a new high-end bookshelf addition to its established 700 Series range. The model is ostensibly the most refined compact speaker the company has produced, within the series, combining upgraded acoustic components with a distinctive luxury finish. Aimed at Hi-Fi enthusiasts seeking performance and craftsmanship in a…
The Luxe Review 
High-end audio brand Bowers & Wilkins, together with luxury supercar maker and Formula 1 team Mclaren, have announced an extension to their long-term multi-year partnership, which sees Bowers & Wilkins become Official Audio Partner across both McLaren Automotive and the McLaren Formula 1 Team.
This development builds upon a decade-long partnership that has seen Bowers & Wilkins craft premium audio systems for McLaren’s supercars. Since 2015, the two have collaborated on creating in-car sound experiences.
The British audio brand’s engineering expertise, honed at its research and development facility in Southwater, just 30 miles from McLaren’s Technology Centre, aligns with McLaren’s commitment to precision innovation, says Henrik Wilhelmsmeyer, Chief Commercial Officer of McLaren Automotive.
“Specialist engineers from McLaren Automotive and Bowers & Wilkins have worked in partnership since 2015 to develop and deliver the sound technologies that ensure the levels of audio system excellence our customers demand,” he notes.
Expect to see the collaboration extend further beyond the racetrack, with co-branded products designed to appeal to McLaren’s vast global fanbase. Having already launched the Px8 McLaren Edition headphones and Zeppelin McLaren Edition speaker, the duo are known to be developing more products that reflect their shared dedication to craftsmanship and performance.
Bowers & Wilkins’ audio expertise will also play a crucial role in supporting McLaren Racing’s drivers and team personnel throughout the upcoming F1 season.
“Both brands share a commitment to innovation and technical excellence, and we look forward to creating exciting new products for our fans together,” says Nick Martin, Co-Chief Commercial Officer, McLaren Racing
Amazon reheats Fire TV line-up for 2026 with new designs, smarter features, and better pictures
Amazon has launched a new range of Fire TV screens, comprising updated versions of its Fire TV 2 Series, Fire TV 4 Series and flagship Fire TV Omni QLED Series. The new models boast a refreshed industrial design, with improved processing fuelling faster content discovery and generally usability. Taking top billing is the Fire TV…
Astell&Kern unveils limited-edition copper-bodied portable premium music player and leather valet case
Luxury audio auteur Astell&Kern has expanded its flagship portable line-up with the A&ultima SP4000 Copper, a limited-edition version of its top-tier digital audio player, alongside the Collector’s Atelier, a premium leather valet case. The A&ultima SP4000 Copper sits at the top of Astell&Kern’s player hierarchy and shares the core architecture of the standard SP4000. That…
Bowers & Wilkins 707 Prestige Edition bookshelf loudspeaker boasts upgraded acoustics and finish
Bowers & Wilkins has unveiled the 707 Prestige Edition, a new high-end bookshelf addition to its established 700 Series range. The model is ostensibly the most refined compact speaker the company has produced, within the series, combining upgraded acoustic components with a distinctive luxury finish. Aimed at Hi-Fi enthusiasts seeking performance and craftsmanship in a…
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