Fashion Style

Style king: Jenson Button goes on safari for Hackett SS23 menswear campaign

Jenson Button on safari wearing Hackett menswear

Contemporary menswear brand Hackett has launched its Spring-Summer 2023 campaign, in partnership with Formula 1 World Champion and all round action man, Jenson Button, with a spectacular safari photoshoot.

The campaign was shot by fashion and portrait photographer Charlie Gray, who makes full use of the spectacular scenery, providing an inspirational contrast to  Hackett’s quintessential British style.  

“I can honestly say that it’s the most spectacular photoshoot I’ve ever been a part of,” said Button.

The British racer and F1 pundit is pictured wearing some of his favourite pieces from the safari-inspired range…

The British racer and F1 pundit is pictured wearing some of his favourite pieces from the safari-inspired range, including a classic Hackett Velospeed and a Safari Check jacket with stylish, vintage vibe. Olive greens, ecrus and linen fabrics are to the fore; the look is one of elegant functionality. 

Look out for the full photoset and videos on Hackett London’s social channels.

Hackett London is a sponsor of the Aston Martin F1 team, which has seen its 2023 campaign get off to a podium winning start. 

If you want the Button look, Hackett offers made-to-measure, personal tailoring and bespoke services from its 14 Savile Row store.

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