Dining

The Whisky Exchange launches loyalty programme with exclusive bottlings and discounts

The Whisky Exchange Loyalty Scheme

The Whisky Exchange has announced a loyalty programme that will reward customers with exclusive bottlings, shared knowledge, discounts and much more. Current customers subscribed to The Whisky Exchange newsletter are first in line, before the scheme rolls out to all customers mid-April.

Friends of The Whisky Exchange will be open to all customers around the world that have made a purchase via the website and they will be asked to opt in, rather than added automatically. Treats include early access to products, alongside a quarterly reward, exclusive content and the opportunity to provide feedback and suggestions on new products and exclusives.

Treats include early access to products, alongside a quarterly reward, and exclusive content…

Laura Elleray, CRM Manager for The Whisky Exchange, explained: “The Whisky Exchange has always been, first and foremost, about providing great service to the drinks community. The company was founded by a very well-known whisky lover, and over the years we’ve bought exclusive releases and experiences to our customers. Friends of The Whisky Exchange will reward our customers for their continued partnership and trust in us to bring them the best the whisky, fine wine and spirits world has to offer’.

The scheme will launch digital first, with the opportunity for in-store customers to join in due course. Customers looking to sign up to the loyalty scheme will be able to do so via an invitation email to subscribers, or via checkout from mid-April.

Shop The Whisky Exchange here.

The Macallan puts Valdespino sherry wine casks to work with milestone Time: Space 20 Year Old whisky

Introducing The Macallan Time: Space Sherry Cask, the first whisky to be finished in casks seasoned with Valdespino sherry wine, from The Macallan’s bodega in Jerez de la Frontera. The third release in The Macallan’s Time: Space collection, the liquid’s initial maturation took place on The Macallan Estate in Speyside in predominantly European oak sherry-seasoned…

Whisky season now has an official start date, and unique drams to celebrate

Beer has Oktoberfest. Wine has Beaujolais Nouveau Day. Now whisky has a date of its own. Or, at least, The Scotch Malt Whisky Society would like it to. The Society has launched The Whisky Equinox, an annual occasion intended to mark the point in the year when cooler evenings arrive and whisky drinkers start reaching…

This new Canary Wharf pub is giving away 200 free lobster rolls

Canary Wharf workers, consider this your most important lunch meeting of the week. New pub The Tallyman is celebrating its arrival in the Wharf by giving away 200 free lobster rolls worth £18 each on Thursday 17 September. From midday until 3pm, the first 200 people to visit its outdoor Tallyman Seafood Shack will get…