Technology

From gaming to home cinema, why LG’s new small screen size OLED TV could be its biggest ever seller

LG has launched its smallest ever OLED TV, the 48-inch CX. OLED has been widely hailed as the premium new 4k TV technology, but until now the smallest screen size has been 55-inches, and the direction of travel has been larger, up to 88-inches.

Those looking for a high quality display in a smaller screen format have had to look to LED LCD – until now. The introduction of a new screen size category for the technology will bring it to a much wider audience. The model sells for £1,499, so it comes with a price premium – but we think this diminutive OLED could have huge mainstream appeal.

In addition to high-end TV viewing, with Dolby Vision HDR, the 48CX is also being touted as a large screen gaming display, as it’s equipped with a raft of advanced features to appeal to high-end console and PC enthusiasts.

In addition to high-end TV viewing, with Dolby Vision HDR, the 48CX is also being touted as a large screen gaming display…

If you’ve been waiting for a smaller OLED then you’re in luck

The 48CX is NVIDIA G-SYNc compatible, which means it’ll perfectly partner gaming PCs with NVIDIA graphics cards, giving pristine tear-free images. It also has low input lag. The 48-inch CX OLED TV is compatible with the HDR Gaming Interest Group’s (HGiG) HDR gaming profile.

There’s also 4k 120 frames per second support, auto low latency mode (ALLM), enhanced audio return channel (eARC) and variable refresh rate (VRR). 

Other attractions include Dolby Atmos audio aided with LG’s deep learning-based AI Acoustic Tuning. Users can even connect two LG Bluetooth speakers for virtual 4.0 surround sound, you you opt not to use the set with a Dolby Atmos sound bar or system.

An early look at the 48CX at this year’s CES tech show

TLR was invited to preview the 48CX at this year’s CES in Las Vegas, and we could certainly see its appeal as a gaming display. The 4k screen, hooked up to a cutting edge PC, seemed to work brilliantly well as a near-field gaming display, with perfectly deep blacks and rich hues giving a far more immersive image than you’d normally get from a smaller dedicated gaming monitor. 

The LG OLED 48CX will be available in the UK, key European and Asian markets this June, with North America and other countries to follow. 

About Steve May

Creator of Home Cinema Choice magazine, Steve muses and reviews for Trusted Reviews, T3, TechRadar, Home Cinema Choice, Ideal Home, The Luxe Review, Channel News and the i newspaper. He’s also the editor of professional home cinema website Inside CI, and contributor to industry trade magazine ERT. He's on Twitter and Instagram as @SteveMay_UK

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