Luxury Danish home entertainment manufacturer Bang & Olufsen is partnering with Xbox to create a new high-end audio system for the upcoming Xbox Series X Next Gen games console.
The announcement reflects the premium nature of Microsoft’s new gaming offering, which is expected to launch later this year. The idea, says the company, is to leverage Bang & Olufsen’s core capabilities of sound, design and craft for discerning gamers.
As yet we don’t know the form and function of this first B&O Xbox product, but our whistles are most definitely whetted at the prospect.
“We want to do what we do best: delivering outstanding sound performance wrapped in astonishing design…”
Christoffer Poulsen
We do know that the incoming Xbox Series X will offer immersive 3D sound, with support for Dolby Atmos, as standard, so we might speculate that Bang & Olufsen is developing a gaming soundbar, or all-in-one sound system, to best exploit this.
The audio hardware will also support ‘Designed for Xbox’ functionality.
“The gaming industry has grown significantly over the last few years across age groups, gender and countries, and we expect this trend to continue,” comments Vice President and Head of Product Management at Bang & Olufsen, Christoffer Poulsen.
“The technology has advanced significantly in gaming, and enhancing the sound experience offers a place for us to play a key role. By entering the gaming industry, we want to do what we do best: delivering outstanding sound performance wrapped in astonishing design and solid craftmanship. We see a big commercial potential within gaming, and in Xbox we believe we have found the ideal partner to realise that potential,”
Matt Kesselring, Head of Hardware Partnerships at Xbox, talking about this meeting of minds, suggests the collaboration will usher in “a new premium tier of gaming audio.”
UK Hi-Fi specialist Ruark has announced a limited-edition version of its flagship R810 radiogram, using marquetry and premium veneers, as part of its 40th anniversary celebrations. The R810 occupies a particular niche in today’s audio landscape. Styled as a modern radiogram, it combines mid-century furniture design with contemporary streaming, high-resolution audio support and a wide…
Combining ravishing industrial design with advanced tube technology and vibration control, Swiss audio specialist Nagra’s newest preamplifier is aimed squarely at posh audiophiles for whom price is secondary to performance. Designed and built in Romanel-sur-Lausanne, the Preamp II-S is the first component in Nagra’s Series II range, positioned between the company’s Compact and HD lines.…
Speaker brand Mission has unveiled its first-ever network music player. A half-width design, the new 778S is designed to sit alongside the company’s 778X integrated amplifier, released in 2022. The 778S mirrors the proportions and design language of the 778X, measuring just 236 × 98 × 357mm. Compact and contemporary, its front panel sports twin…
The Luxe Review 
Luxury Danish home entertainment manufacturer Bang & Olufsen is partnering with Xbox to create a new high-end audio system for the upcoming Xbox Series X Next Gen games console.
The announcement reflects the premium nature of Microsoft’s new gaming offering, which is expected to launch later this year. The idea, says the company, is to leverage Bang & Olufsen’s core capabilities of sound, design and craft for discerning gamers.
As yet we don’t know the form and function of this first B&O Xbox product, but our whistles are most definitely whetted at the prospect.
We do know that the incoming Xbox Series X will offer immersive 3D sound, with support for Dolby Atmos, as standard, so we might speculate that Bang & Olufsen is developing a gaming soundbar, or all-in-one sound system, to best exploit this.
The audio hardware will also support ‘Designed for Xbox’ functionality.
“The gaming industry has grown significantly over the last few years across age groups, gender and countries, and we expect this trend to continue,” comments Vice President and Head of Product Management at Bang & Olufsen, Christoffer Poulsen.
“The technology has advanced significantly in gaming, and enhancing the sound experience offers a place for us to play a key role. By entering the gaming industry, we want to do what we do best: delivering outstanding sound performance wrapped in astonishing design and solid craftmanship. We see a big commercial potential within gaming, and in Xbox we believe we have found the ideal partner to realise that potential,”
Matt Kesselring, Head of Hardware Partnerships at Xbox, talking about this meeting of minds, suggests the collaboration will usher in “a new premium tier of gaming audio.”
Game on…
Ruark revisits flagship radiogram with limited edition artisan Made in England R810 MiE
UK Hi-Fi specialist Ruark has announced a limited-edition version of its flagship R810 radiogram, using marquetry and premium veneers, as part of its 40th anniversary celebrations. The R810 occupies a particular niche in today’s audio landscape. Styled as a modern radiogram, it combines mid-century furniture design with contemporary streaming, high-resolution audio support and a wide…
Preamp II-S first look: Nagra brings reference-grade Swiss engineering to new luxury audio series
Combining ravishing industrial design with advanced tube technology and vibration control, Swiss audio specialist Nagra’s newest preamplifier is aimed squarely at posh audiophiles for whom price is secondary to performance. Designed and built in Romanel-sur-Lausanne, the Preamp II-S is the first component in Nagra’s Series II range, positioned between the company’s Compact and HD lines.…
Mission 778S streamer explained: UK speaker brand launches first hi-res network music player
Speaker brand Mission has unveiled its first-ever network music player. A half-width design, the new 778S is designed to sit alongside the company’s 778X integrated amplifier, released in 2022. The 778S mirrors the proportions and design language of the 778X, measuring just 236 × 98 × 357mm. Compact and contemporary, its front panel sports twin…
Share this: